Qualifications:
• At least a Degree in Marketing/Business Administration or related field
• Proven relevant working experience of not less than 3 years in a highly competitive business environment
• Must be computer literate.
Duties and responsibilities:
• The Marketing Officer oversees the company’s marketing campaigns both internally and externally and plays a key part in communicating the ATCL’s marketing message by doing the following:
• Planning, preparing and managing the publication of all publicity materials to maximize brand promotion for ATCL.
• Create and execute marketing campaigns
• Developing new innovative ways to communicate the company message to its existing customers.
• Preparation of the annual sales and marketing plan.
• Planning and managing marketing events and evaluating their success .
• Perform and evaluate the effectiveness of all marketing activities.
• Developing and implementing an internal marketing programmes .
• Establish and manage an efficient customer service program.
• Develop key customers’ accounts through personal involvement in the marketing functions.
• This includes commercials on television and radio, print display ads in magazines, newspapers, and on billboards, in-flight magazines, and home pages on the Web.
• Create slogans and logos, and create marketing schemes and special offers.
• Develop sales forecasts and sales programs to ensure optimum market penetration and sales in line with company objectives;
• Improve, manage and report sales performance.
• Prepare and implement corporate social responsibility programs
• Conduct Marketing and Sales training,
• Conduct Negotiation and partnership building between ATCL and other stakeholders/ business partners
Salary:
Attractive remuneration package in accordance with the Institution’s salary scale.
Terms Of Employment:
For Marketing Officers -3 years contract (renewable)
Application Instructions
Interested applicants must submit the following for consideration of the applications:
i) A curriculum vitae (CV);
ii) Certified copies of certificates, licenses testimonials birth certificate and other relevant certificates;
iii) Two recent passport size photographs;
iv) Names and addresses of at least two reputable referees;
v) Applicant’s reliable contact address, email address and telephone numbers.
Managing Director & Chief Executive Officer
Air Tanzania Company Limited,
P.O. Box 543,
DAR ES SALAAM.
Application Deadline: 25 April, 2017